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BrandCrib


How to plan your start-up funding.
Bootstrapping is a good strategy. "Bootstrapping isn't a limitation; it's an opportunity. It forces you to prioritize, make tough...
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Jun 12, 20236 min read
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How to define your business model
Use a canvas to capture the key elements. “A business model describes how an organization creates, delivers and captures value” – Steve...
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Jun 5, 20237 min read
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How to conduct competitor analysis
How to conduct competitor analysis to gain competitive advantage and stay ahead in business.
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May 29, 20237 min read
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How to conduct niche market sizing.
This blog post is about niche market sizing and how to calculate the size and potential growth of your target audience.
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May 22, 20236 min read
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How to nail your value proposition and elevator pitch.
Practical tips and templates to create your value proposition and elevator pitch
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May 15, 20236 min read
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How to find your Ideal Customers
Research, Define, Visualize and Target. "Get closer than ever to your customer. So close in fact, that you tell them what they need...
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Apr 3, 20236 min read
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How to pick a successful business niche
7 steps to build a disruptive niche strategy. If everybody is doing it one way, there's a good chance you can find your niche by going...
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Mar 27, 20236 min read
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How to surf trends to find business opportunities.
Megatrends, Macrotrends, Microtrends and Fads. In an ever-changing, volatile world driven by trends, fads and shiny new toys, whether...
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Mar 20, 20237 min read
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How to identify, analyze and solve problems
Agile solutions to problems require strategic approaches. On the face of things, identifying problems and finding solutions to them seem...
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Mar 13, 20236 min read
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Why a Vision Architecture is a valuable business and brand strategy tool.
Here's my practical guide to creating one Firstly, what is a vision architecture? It's not to be confused with Enterprise Architecture...
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Feb 8, 20236 min read
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How to get clear on your business idea.
10 steps to making the dream a reality. This blog post is for you, if you are an aspiring solopreneur or entrepreneur. If you have a...
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Jan 29, 20238 min read
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